Posted March 5, 2019 by Jana Hepbun

Cannabis Education at Durham College

GrowWise Health’s partnership with Durham College. GrowWise Health has been working with Durham College since 2017, initially providing subject matter expertise in the School of Continuing Education’s Medical Cannabis Fundamentals for Business Professionals course. This collaboration was the first-ever agreement in Ontario between a cannabis education service and a post-secondary institution.

GrowWise Health’s own Director of Patient Education, Sarah Medel, BScN, RN has instructed several of these classes herself and has realized firsthand the necessity of college courses focusing on the exploding cannabis industry.  “A lot of the students I have encountered in the course are looking to switch careers and find employment in the cannabis space. I’ve also encountered students coming from various LPs and cannabis-related businesses who want to enhance their resumes or see what the course has to offer,” says Medel. “I’ve received great feedback from industry leaders, validating that the material covered is very thorough, accurate and useful for students to understand.”

 

Students study a variety of cannabis industry topics, including both its history and the emerging trends that will take the Canadian cannabis industry into the future. The course also teaches the basic anatomy of cannabis plants and their differences, helps identify critical elements of cultivation, highlights appropriate and legal uses for medical cannabis, discusses select business aspects of the industry, teaches the possible patient benefits, and more.

 

“Leading the class is an exciting experience, because I get to see how much knowledge the students want to gain regarding everything in the Canadian cannabis space,” says Medel. “From understanding cannabinoids, hemp, medical cannabis, adult-use cannabis consumption, LP procedures and processes for operating and producing cannabis, and the future opportunities in the Canadian marketplace. The students want to learn as much as possible, so they can be well-versed in this rapidly growing market.”

In addition to this popular, original course, this spring Durham is offering three more informative courses to help students further their cannabis learning. They include:

Medical Cannabis Fundamentals For Business Professionals

Next Offering: March 16-17
Registration Open for In-Class and Online

 

Cannabis in the Adult-Use Market

In an emerging multibillion dollar market, the legalization of cannabis for recreational use is inviting not only an increased big business presence, but also creating many new opportunities for micro-sized entrepreneurial ventures. Students in this course will examine the complexities and challenges of this rapidly evolving marketplace.

This course will look at core customer groups, as well as products and services within the adult-use market, and differentiate this market from the medical stream. It will explore various branding and distribution approaches, and how quality and price will play key roles in a legitimate recreational market that must compete effectively against illegal providers. In addition, students will consider the critical role of responsible adult use and consumer education in de-stigmatizing cannabis.

Next Offering: March 30-31

Registration Open for In-Class and Online

 

Cannabis Law and Ethics

The legislative landscape for cannabis production and use in Canada is continuing to evolve. Upon completing this course, students will be able to locate and interpret current legislation relating to the medical and adult-use markets. Students will apply this knowledge to concepts of production, promotion, packaging, and the sale of cannabis within the framework of maintaining full compliance, as well as to personal use and potential implications.

In addition to regulatory concerns, students will also discuss and debate important ethical considerations relating to the legalization of cannabis, including use by minors, medicinal claims, expunging past criminal records and more.

Next Offering: March 23-24

Registration Open for In-Class and Online

 

Importing and Exporting Cannabis

With the medical use of cannabis well established and as the first G7 country to federally legalize recreational use, Canada is poised to become a leader in the global cannabis market. This course introduces students to the continually changing international cannabis landscape and its implications to Canadian companies for legally importing and exporting the product.

This course will consider the potential scope of opportunity in international cannabis trade. In addition, the implications of multinational treaties on importing and exporting cannabis will be examined. Students will be also introduced to Canadian import/export procedures and requirements, not only for cannabis but also for hemp.

Next Offering: March 9-10
Registration Open for In-Class and Online

 

If you’re interested in registering for a course or want to learn more, visit the Durham College program website or call 905-721-3000.